This was a proposed brand system for American Agricultural Insurance Company (AAIC).
Inspired by expansion and growth, this concept emphasizes AAIC’s global reach and high level of innovative service. The abstract form nods to AAIC’s agricultural roots, while the dynamic and memorable execution feels fresh and allows the brand to stand out. A modern color palette paired with a geometric, sans-serif typeface makes this mark bold and trustworthy.
Category: Professional Company: Pivot Design
*This was a proposed brand system being shown for portfolio purposes only and is in no way affiliated with American Agricultural Insurance Company.